Gee

Named after Swedish style icon Gustav “Gee” Lindqvist. He brought Stockholm to San Francisco, and San Francisco to Stockholm. Who invented the sliced bread? Otto Frederick Rohwedder did. But Gee put mayo on it! That about says it all. Gee comes with a black lens and black frame made from 100% recycled plastic.

Using recycled plastic reduces pollution across ecosystems, requires less energy and helps conserve natural resources, saves fast-depleting landfill space and eases the demand on fossil fuel consumption.